The social and behavioral change communication strategy (SBCC) for nutrition in Guatemala

Nutrition cuts across sectors and involves different stakeholders, such as government, civil society, UN agencies, academia and the private sector, who contribute in different ways to influencing nutritional outcomes within a country, but also requires the development of innovative communication strategies that motivate social and behavioural change. 

This case study from Guatemala documents successful multisectoral communication strategies that aim to meet the country's nutrition goals.